(i) to engage in and process transactions; (ii) to tailor marketing to me and respond to my inquiries; (iii) to enable my participation in Oracle online communities; (iv) interact with me on social networks; (v) to administer product downloads and confirm license compliance; (vi) to select content, improve quality and facilitate my use of Oracle websites; (vii) to provide product alerts and updates; (viii) to power joint sales and product promotions; (ix) to improve Oracle products, services and experiences; (x) to communicate with me about a conference or event; (xi) to obtain third party services; (xii) to protect its employees, websites, facilities, and operations; (xiii) to deliver advertisements; and (xiv) to comply with Oracle’s legal requirements and corporate transactions.

(a) for as long as my account is active; (b) as needed to provide me products or services; (c) as needed for the purposes specified above; (d) as necessary to comply with its legal obligations (e.g., to honor opt-outs), resolve disputes, and enforce agreements; or (e) to the extent permitted by law.