Exclusive Live Event
8:30 AM~~4:00 PM~~(GMT-04:00) Eastern Time (US & Canada)~~August 7, 2014~~August 7, 2014
8:30 AM~~August 7, 2014  | August 7, 2014
8:30 AM - 4:00 PM |
| New York Marriott Marquis
1535 Broadway
New York, NY 10036 |
| |
|
Learn how leading organizations have realized the promise of Big Data to transform their businesses – and even their industries – through real-time analysis of large data volumes created by transactions and other everyday activities.
Robert Morison, co-author of Analytics At Work: Smarter Decisions, Better Results (Harvard Business Press), keynotes this three-city series. Mr. Morison, a faculty member with the International Institute for Analytics, is also a featured writer with the Harvard Business Review and has received the prestigious McKinsey Award for best article of the year.
Please join us for a day of thought-provoking examples of Big Data in production, which will give you actionable insights for your business.
We look forward to seeing you!
Register for the same event in another city below: Chicago
Tuesday, August 5, 2014
Westin Michigan Avenue | | 8:30 a.m. – 9:00 a.m. |
Registration & Continental Breakfast |
| |
| | | 9:00 a.m. – 9:45 a.m. | Big Data: Fast Paths to Value - Robert Morison
Big Data is going mainstream in a hurry. The opportunity for business differentiation is here today, and the competitive pressure to utilize Big Data will only grow. Yet many organizations are slow to capitalize on Big Data because the technological territory is unfamiliar and the variety of opportunities can be overwhelming. Drawing on his recent research, Robert Morison, co-author of Analytics at Work, reconnoiters the Big Data landscape and shares enlightening examples and pragmatic recommendations on finding opportunities, building analytical capabilities, and following through to generate business value. |
| |
| | 9:45 a.m. – 10:30 a.m. | Finding Your Big Data Killer App - Paul Sonderegger
Every company has to find its big data killer app before a disruptor does, because the twin forces of digitization and datafication are remaking the rules of every industry. From daily tasks like hailing a cab to critical events like undergoing surgery, technology opens new ways to capture and use data in nearly every activity in private, public and commercial life. The race is on for startups and established enterprises alike to find their big data killer apps - new data-driven products or services with network effects. Come learn how to find your big data killer app, how to build the big data architecture that makes it business as usual, and hear about companies that have already done it. |
| |
|
| | 10:30 a.m. – 11:15 a.m. |
Customer Keynote (varies per city) |
| |
| | | Track 1 - Technology | Track 2 - Business |
| |
|
| | 11:20 a.m. – 12:00 p.m. | Building a Big Data Management System - Peter Jeffcock
Big Data is more than just Hadoop. To get maximum business value, you need to transform your data warehouse into a Big Data management system that seamlessly incorporates Hadoop and NoSQL as well. In this session, we will address the key challenges you will face, offering solutions on how to secure your new environment, incorporate new tools, and find the right talent to fill the skills gap. | Improve Marketing, Sales, and CX - Pete Schutt
Get a complete view of the customer inside and outside the organization and across every touchpoint: mobile, Web, call center, and in person. Understand what customers want, need, and expect to predict with new levels of personalization and real-time response. Hear success stories about how more transparency and agility increases leads, sales, and customer satisfaction. |
| |
| | 12:00 p.m. – 1:00 p.m. | Lunch & Industry Birds of a Feather Roundtables |
| |
|
| | 1:00 p.m. – 1:40 p.m. | Accelerating Big Data Analytics
Murthy Mathiprakasam
Pulling real-time insights from Big Data with lightning speed requires low-latency, in-database, in-memory technologies that can handle a combination of relational and nonrelational data. Hear how your peers are delivering greater profitability, efficiency, and performance with applied analytics on a scalable and secure Big Data platform. | Smarter Decision Making with Big Data - Mitch Campbell
Learn how Oracle Business Analytics solutions boost your ability to discover new signals, zero in on what matters, and uncover smarter solutions to your business challenges. Hear how peers are using these solutions to gain real-time insights into their business performance, pinpoint opportunities for improvement, increase profitability, and unlock the business value of Big Data. |
| |
| | 1:40 p.m. – 2:20 p.m. | Simplifying Data Integration with Hadoop - Madhu Raviendran Nair
Hadoop usage is increasing, but many companies begin small -- initially using Hadoop only for data integration and transformation. Successful projects here provide a grounding that increases the success of subsequent, analytics-oriented work. This session will focus on leveraging Hadoop for bringing new and existing data together in Big Data reservoirs, and putting in place a real-time Big Data solution. | Reducing Fraud and Risk with Big Data - Peter Jeffcock
For organizations and individuals alike, fraud and risk must be minimized or eliminated. With the advent of Big Data, more information can be harnessed to predict fraud and risk based on the unique circumstances of each situation. In this session we'll look at how analytics can reduce fraud and risk in a range of industries and situations, bringing new value to organizations and individuals. | |
| |
| | 2:20 p.m. – 3:00 p.m. | Defining a Roadmap to Big Data Success - Robert Stackowiak
Look beyond the Big Data hype: attend this session to hear proven methodologies and real experiences from Oracle architects. They'll tell you how leading companies are evaluating Big Data Management Solutions to justify the expansion of traditional data warehouses and BI solutions into integrated technology environments. You'll also learn where such projects have stalled and why. | The Internet of Things – Broadening the Big Data Landscape - Kevin Parker
The Internet of Things promises a deluge of new device driven data. Companies that are able to capitalize on these disruptive technologies, where information technology and operational technology integrate seamlessly, deliver ROI from operational improvements, innovation, and optimized customer experience. In this session, Hitachi Consulting introduces ways to identify the most valuable IoT solutions for your organization, talks about the critical components of the Oracle IoT Platform, and highlights a number of practical IoT use case examples including innovations in People Management at a major US convention center and a popular hotel/casino operator as well as a comprehensive IoT Energy Management initiative at one of the largest US telecommunications provider. |
|
| |
| | 3:00 p.m. – 4:00 p.m. | Cocktail Reception & Adjourn |
|
|
Speakers  | Robert Morison
Keynote Speaker
Robert Morison is a highly accomplished business researcher, writer, discussion leader and management consultant. He has been leading breakthrough research at the intersection of business, technology and human asset management for more than 20 years, writing on topics from workforce management and business innovation to business process reengineering and business analytics. Bob is co-author of Analytics At Work: Smarter Decisions, Better Results (Harvard Business Press, 2010), Workforce Crisis: How to Beat the Coming Shortage of Skills And Talent (Harvard Business Press, 2006), and three Harvard Business Review articles, one of which received a McKinsey Award as best article of the year. His current positions include lead faculty with the International Institute for Analytics. For more information, please visit http://www.robertmorison.com.
|  | Paul Sonderegger
Big Data Strategist
Oracle
Paul Sonderegger oversees the market strategy for Oracle's Big Data solutions. Prior to joining Oracle, he was chief strategist at Endeca, a discovery analytics company, and a principal analyst at Forrester Research, specializing in search and user experience design.
|  | Peter Jeffcock
Product Marketing Director, BI
Oracle
Peter Jeffcock focuses on marketing and promoting Oracle's Big Data Platform and related products to multiple market segments. Prior to joining Oracle, Peter worked at Sun Microsystems holding a variety of marketing positions in Grid Computing, Developer Tools and High Performance Computing.
|  | Pete Schutt
Product Marketing Director, BI
Oracle
Pete Scutt has over 15 years experience in marketing, sales, consulting and research for business analytics. His previous experience includes positions at IBM, where he developed and marketed industry solutions encompassing operations research, predictive analytics, and business intelligence.
|  | Murthy Mathiprakasam
Product Marketing Director, Database
Oracle
Murthy Mathiprakasam has more than a decade of experience with emerging high-growth software technologies including roles at Mercury Interactive, Google, eBay, and VMware. He currently focuses on marketing and promoting Oracle's Database and Data Warehousing products to multiple market segments.
|  | Mitch Campbell
Sr. Principal Business Intelligence Market Development, Business Analytics Product Group
Oracle
Mitch Campbell focuses on Oracle's Global Business Analytics solutions for the Business Analytics Product Group. He has over 17 years experience in Business Intelligence and EPM between Hyperion and Oracle. His industry experience includes finance, consulting, investments and banking. The Business Analytics Product group serves as a liaison between strategic customers and Oracle product management/development. We work closely with those internal teams to allow customers access to the latest information, and give feedback to Oracle that may influence product development roadmaps for the BI Foundation Suite, Big Data and Discovery. Mitch holds a BS in Business Management and Finance from Cornell University, and currently lives in Charlotte NC, USA, with his wife and two children.
|  | Madhu Nair
Principal Product Marketing Director
Oracle
Madhu Nair is a marketing director for Oracle's Data Integration Solutions. He successfully lead projects across Europe and India in Data Integration and Business Intelligence in varying capacities with clients before moving to a role advocating technology adoption for clients and customers for their Data Management requirements. Currently Big Data keeps him occupied.
|  | Robert Stackowiak
VP, Information Architecture & Big Data
Oracle
Robert Stackowiak is a world-renowned expert in Oracle data warehousing, Big Data strategy and business intelligence solutions. He has co-authored several books, including "Oracle Essentials" (O'Reilly Media), "Oracle Big Data Handbook" (Oracle Press) and "Achieving Extreme Performance with Oracle Exadata" (Oracle Press).
|  | Kevin Parker
Vice President and US Oracle BI Practice Lead
Hitachi Consulting
Kevin Parker is a Vice President with Hitachi Consulting responsible for the Oracle Business Intelligence and Data Warehousing practice in the United States. Mr. Parker has over 23 years business and IT experience with dozens of companies across a broad range of industries. He has focused in the Business Intelligence and Enterprise Performance Management business for the past 16 years. Mr. Parker is an exceptional solution and technical architect experienced in crafting complex solutions to complex business problems.
Currently living in Dallas, Texas, Mr. Parker holds a Bachelor of Business Administration degree in Management Information Systems from the University of Texas at Austin and an MBA in IT Strategy and e-commerce from the University of Texas at Dallas. |
Premier Sponsor  Sponsors |
|
|
|
| STAY CONNECTED Join the Conversation:
#BeyondBigData |
If you are an employee or official of a government organization, please click here for important ethics information regarding this event.
Intel, the Intel logo, Xeon, and Xeon Inside are trademarks or registered trademarks of Intel Corporation in the U.S. and/or other countries. | |
|
|